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How An Ecuador-Based Fitness Startup Builds Community Using Chat

Camila Landivar says that her mom, Paula, has always had a magnetic personality. In her work as a fitness instructor, she’s not only able to motivate people to do one more pushup, but also she inspires them to follow a more holistic and healthy lifestyle outside of the gym. That’…

Product-Market Fit: The Key to Differentiating Yourself From the Competition

If you’re in the startup world, you probably worship at the altar of product-market fit. It’s the #1 obsession for many startup entrepreneurs who want to position their product for success. “In my view, product/market fit is the most important thing to get right as a startup,” sa…

Stream Adds App Localization Support to Chat SDKs

Stream is proud to announce native support for app localization (l10n) and internationalization (i18on) across four of our flagship in-app chat SDKs, including React, React Native, Flutter, and Android (Kotlin, Java, & Jetpack Compose), with support for iOS app localization comin…

A Guide to Impact Mapping (With Examples!)

The best way to approach product development is not to pursue every feature someone proposes just because it seems like a good idea. Instead, the key is to focus on the features that will make the most significant impact on your goals. Impact mapping is a tool for product develop…

How to Mindfully Say No to Internal & External Stakeholders

A product manager will have to juggle different and sometimes competing requests from internal and external stakeholders. For example, the sales team wants you to include as many features as possible, the engineers want to set realistic goals, and the C-suite pressures you to del…

12 Best Fintech APIs

Can you remember the last time you visited a brick-and-mortar bank? Neither can we. Chances are that the majority of your banking, stock trading, peer-to-peer payments, and cryptocurrency activity is now completed through an app or website. Financial technology, commonly known as…

How to Measure & Understand Mobile Analytics

So you’ve designed and released a great mobile app. But your work isn’t over; in fact, it’s just beginning. The next step is to measure how well users respond to it and make continuous adjustments based on data for long-term success. To improve your mobile app and retain more use…

15 Global Projects Built with Stream’s Maker Account

When we released the free Stream Maker Account in March 2021, we hoped that qualifying early-stage tech entrepreneurs, students, hobbyists, and coders would use our activity feed and chat APIs to help put their ideas into action. After nearly six months, we’re blown away by the b…

The 11 Best Books for Product Managers to Grow in Their Careers

The best way to grow in your career as a product manager is to get advice from mentors whom you admire. As the saying goes: “Fools learn from their own mistakes, while wise men learn from the mistakes of others.” Learning about the experiences of other successful product managers…

Proactive Chat 101: Understanding Proactive Chat’s Best Practices, Benefits, Use Cases & More

When you walk into a brick-and-mortar retail store, chances are that a store employee will approach you to make a personal connection, and ask if you need help finding a specific item. This common retail practice opens the door for salespeople to connect with customers, answer qu…

Top 5 Reasons for Customer Churn (and How to Fix It!)

So your team of marketers, developers, and salespeople worked hard to launch your product, and you’re starting to see the results. Your list of subscribers is exploding, you’re bringing in new revenue, and users are upgrading their memberships. So far, so good, right? However, af…

How to Optimize User Onboarding in 9 Steps

It’s five to 25 times more expensive to acquire new users then to retain existing ones. So your product team should be continually thinking of ways to reduce churn rate and retain more users. Keeping customers long-term starts with onboarding them correctly. The user onboarding p…

Announcing v2.0 of the Stream Chat Flutter SDK

Stream is excited to announce a new major version of our Flutter Chat SDK, giving developers in the Flutter community even more flexibility to add any type of chat or messaging experience to any type of mobile app. This release improves performance and reliability and makes it ea…

How This Telehealth Startup Connects Patients & Dermatologists

Dermatologists rely on visual assessment to diagnose and treat skin conditions, and since most patients have a phone with a camera in their pocket, telehealth tools that enable patients to capture and send images of skin lesions to their doctor seem like a no brainer. But to gaug…

15 Best Product Management Tools for Every Stage of Development

Building a great product is no easy feat. From prototyping to planning out your roadmap, product managers will need to use different tools for each step of the way. Building a software product is like building your own canoe: if you don’t have the right tools for each part of the…

What Customers Are Saying About Stream’s APIs

Stream enables thousands of companies, from small startups to enterprise corporations, to easily integrate chat and activity feed functionality into their software products. Increased engagement, improved user experience, and elevated app stickiness are just several of the many b…

A Simple User Story Template & How to Use It

For your product to be successful, you need to identify your users’ needs at every stage of their journey. According to Salesforce, 76% of SaaS customers expect brands to have a well-rounded understanding of their needs and wants. For example, let’s say you’re running a workplace…

15 User Story Examples You Can Use to Model For Your Product

The user’s product journey consists of various stages. And if there’s friction at any point, you might just lose your customer for good. That’s where user stories come in. They’re an essential element of the agile methodology and help you better understand the user’s expectations…

User Stories Are The Key to Building More Valuable Products for Your Customers

Building a product that retains users starts by understanding their needs. If not, you’ll just have a product with plenty of fancy features but doesn’t really solve the challenges of your user. How can product managers better understand the product experience from the user’s pers…

3 Lessons From Behavioral Economics For Product Management

Like classical economists before us, as product managers we often assume that users engaging with our applications are perfectly logical. Often both web applications and modern economic policies depend on a “homo-economicus,” or in other words, a completely rational user. However…

Announcing Stream Chat’s New Java Backend SDK

Stream Chat’s newest backend SDK is now available, extending complete integration support to apps written in Java. This release brings the total number of backend frameworks with dedicated Stream Chat SDKs to seven (in addition to our REST API, which can be used to build unlimite…

What is an Activity Feed?

It should be no surprise that some of the world’s most popular apps contain an activity feed as their core functionality. This comprehensive guide is a crash course in activity feed types, activity feed benefits and best practices, and real-world activity feed examples and use ca…

User Story Mapping Templates & Examples to Guide Your Team

Creating the best product for your audience consists of understanding each step of the user journey. That way, you can prioritize your work and releases effectively. User story mapping is an effective strategy to guide your team and understand users’ needs throughout the product …

New Stream Chat Edge Infrastructure Reduces Latency by up to 5x

Stream is proud to announce that our new Edge API Infrastructure is now available to all Stream Chat customers. This represents a major performance improvement for platforms built with Stream that serve users on multiple continents. Unlike other messaging services hosted on tradi…

How to Write User Stories to Guide Your Product Development Process

User stories help product teams of all sizes conceptualize the product experience and understand users’ needs. On top of that, they also align teams on shared product goals and improve collaboration. However, agile product teams need to know how to write user stories correctly in…

How to Build a Rockstar Product Management Team

Savvy hiring managers know that talent alone isn’t enough to make a solid team. Rather, each employee’s commitment to a unified effort is arguably more important than individual experience to reach business objectives. Such traits are cornerstone attributes that Olivia Ryan, soft…

Exceptional Customer Support: Why This Dating App Migrated to Stream Chat From an Alternative Chat Provider

Online dating in the United States is big business. An estimated 1,500 apps are available for download on Google Play and the Apple App Store, and studies suggest that by 2024, 53.3 million Americans will use internet dating services. Online dating options abound, with many apps …

7 Ways to Collect Customer Feedback to Step Up Your Product

Every PM knows that their success depends on developing products that align with users’ expectations and needs. However, over 49% of product managers report struggling to validate whether or not the product they’re building fits the needs of their market. That’s why you need to g…

How This CPO Approaches the Buy vs. Build Decision for Software Components

Adding new functionality to a product can be a time-consuming process that requires a knowledgeable engineering team and significant resources to solidify long-term stability. And certain features — especially those requiring real-time infrastructure — can be costly and difficult…

How to Measure User Retention Throughout The Product Experience

How to Measure User Retention Throughout The Product Experience Building a successful SaaS company isn’t just about acquiring new customers—you also have to retain your existing users. According to astudy by Bain & Company, boosting customer retention by just 5% can lead to at le…

An Introduction to Objectives & Key Results (OKRs)

What do Google and Microsoft have in common? They use the same framework to align their team, focus on their goals, and measure their progress: Objectives and Key Results (OKRs). Implementing OKRs can be a game-changer for your team’s performance by turning abstract goals into me…

What is In-App Messaging?

Mobile app adoption is at an all-time high. According to App Annie’s recent State of Mobile industry report, mobile app downloads reached 218 billion in 2020 — up 7% from the year prior. This translates to $143 billion in consumer app spending and 3.5 trillion consumer minutes sp…

New Dashboard Functionality: Edit Chat Resources

We are thrilled to announce a new tool within the Stream Chat Dashboard: Chat Explorer. This page of the dashboard is an effective way to visualize the resources that make up your application all in one place. Come here to search specific users, messages, or channels, and click t…

Our Complete 7-Step Guide to User Story Mapping

The more you understand your customer’s user journey, the better you can tailor your product to fit their needs. However, that often feels easier said than done. Many product managers still use outdated single-list product backlogs—which are just to-do lists—that don’t help PMs p…

Task Management Strategy: 7 Tactics for Prioritizing Your Work and Getting More Done

As a product manager, your schedule is limited, and you can’t drive your SaaS company’s success by doing everything on your own. According to Gallup, leaders who know how to delegate tasks to their team effectively drive 33% more revenue for their business. But you can’t become a…

New Chat Feature: Custom User Events for Friend Requests, Dating Matches, & More

In many social networking and dating applications, in-app chat and messaging functionality accompanies complex relationships between individual users. These apps need to support open-ended communications, like a friend request that may or may not be accepted or a dating match tha…

A Guide To Using the SMART Method To Reach Your Product Goals

According to research by Product School, one of the top three reasons product managers quit is lack of clarity in their role. With so many tasks at hand but no clear direction on where to go, it’s not easy for product managers to find the best way to lead their team. To build a s…

8 Essential Podcasts for Product Managers

There are many resources such as books, webinars, blogs, and online courses that can help product managers improve their skills. But for time-pressed PMs, listening to podcasts is a key way to develop new ideas, learn tips from experienced product managers at top tech organizatio…

Enterprise Live Chat: Top 3 Challenges to Scale

Businesses face unique challenges when it comes to scaling enterprise live chat. While building basic messaging functionality with just a couple hundred users may be relatively straightforward for nimble startups, as apps acquire thousands, hundreds of thousands, and even million…

What Are User Stories & How Do They Help Your Team?

Human beings have told stories for almost as long as we’ve been able to communicate. They connect us, create shared narratives, share complex information, and build understanding between otherwise disparate groups. That’s why storytelling is still one of the best ways to build em…

The 14 Product Manager Skills You Need to Build a Better Product Team

Product managers have one of the most critical roles in a SaaS company, with a lot of weight on their shoulders. On top of keeping customers satisfied with their company’s product, they’ll also be in charge of cross-collaboration between different departments. Product managers th…

The Product Launch Checklist for Data-Driven Product Organizations

Updating and building a product that customers will love can be a fulfilling experience. But all your hard work will go to waste if you have no clue how to promote your upcoming product to your target customer. That’s why you must follow a product launch checklist to ensure you’r…

7 Ways to Level Up Your Product Experience Management Process

Productivity and getting tasks done in a timely matter are common issues among product managers. According to a report by Product Management Festival, product managers struggle with three things: achieving goals (56%), lack of time (50%), and lack of clarity in their role (35%). …

15 Stream Maker Account Projects We Love

Stream now has over 100 employees around the globe, but we started small, with co-founders Thierry Schellenbach and Tommaso Barbugli cranking code in cafes. Stream couldn’t have become the multinational company it is today without the guidance of dedicated mentors, seed investors…

Announcing the Beta Release of Activity Feeds for Flutter

Today, we are incredibly excited to announce the beta release of Stream’s Feeds SDK for Flutter 🥳. Stream’s Activity Feed API was built by developers, for developers to make their lives easier by not having to worry about scalability, maintenance, and reliability of a complex fe…

New Rate Limit Updates Simplify Chat App Troubleshooting

Recent updates to Stream Chat’s rate limiting behavior give dev teams greater flexibility and control to debug applications, combat malicious traffic, and monitor API usage for account billing purposes. These changes make it easier to avoid hitting rate limits in the first place,…

New Dashboard Update: Chat API Usage Charts

We know that at the end of the day, avoiding unexpected overages and understanding your bill is necessary for a successful chat integration. Therefore, we have created a new page in your dashboard to visualize historical usage over time, with charts displaying monthly active user…

Product Manager vs. Product Owner: What’s the Difference and Does It Matter?

Who owns product at your company? When so much of your success relies on your ability to deliver continual value to customers through the product experience, it’s important to have someone guide the team. The product manager vs. product owner conundrum makes determining ownership…

12 Top Dating App APIs

Dating app usage is at an all-time high. In 2019, half of Americans ages 18-29 and 38% ages 30-49 used a dating app at least once. To meet growing demand, over the past two decades dating app companies expanded from just a few early options, such as Match.com and eHarmony, to ove…

Product Manager vs. Project Manager: What’s the Difference And How Do They Work Together?

There’s only such much work you can accomplish in one day. Setting boundaries for yourself and your team goes a long way toward building effective workflows, but there will always be bleed-through between job descriptions. The most susceptible positions to this crossover are prod…