Product: Moderation
User-Generated Content Examples: The Good and the Bad
User-generated content (UGC) provides plenty of value to both users and the brands that implement it successfully. But "successfully" is the keyword here. UGC initiatives may mean creating marketing assets if you plan to leverage existing platforms, or they may mean designing and implementing new features in your app that allow for content creation and
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11 min read
5 Signs of a Toxic Community & How to Fix It
Unfortunately, gaming communities can turn toxic. What should be a place for players to connect over a shared love of a game becomes a hostile environment filled with harassment and intimidation. Trolls, bad actors, and bots harass other players, post offensive or discriminatory messages, or share spam content. New players feel unwelcome or intimidated, making
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7 min read
How to Detect and Address Harmful Content
You don't need to explain harmful content to your execs. By the time it becomes a product conversation, something's already gone wrong. Maybe it's a spike in abuse reports, a viral screenshot, or an audit request that reveals what your platform's actually hosting. Whatever the trigger, you're not here for definitions. You're trying to understand
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8 min read
Understanding AI Content Moderation: Types & How it Works
Moderating the vast amount of content on digital platforms is a challenge. People post content daily, making it tough to filter out harmful content. Users are at risk of encountering negative material with inadequate moderation, which can undermine the integrity of online platforms. The use of AI for moderation offers an efficient solution, ensuring safer
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11 min read
How to Reduce Social Media Harms: A Product Manager’s Guide
Teens spend hours on social media every day, but the content they see isn't always harmless. Beauty filters promote unrealistic standards, peer group pressures amplify anxiety, and viral trends like the Blackout Challenge have led to hospitalizations and even deaths. Heavy screen time has been linked to sleep deprivation, low self-esteem, and disordered eating, which
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8 min read
How to Create a Content Moderation Policy That Works
In 2024, Facebook deleted 5.8 million posts because of hate speech infractions. This is only one platform and a single violation type. Every day, platforms and applications designed for user-generated content (UGC) get numerous uploads of text, audio, images, and video posts. The majority is benign and aligns with corporate policies, but some may be
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13 min read
Content Moderation: Types, Tools & Best Practices
User engagement is the key to building a thriving social community, and the key to a successful business is loyal, active customers—no matter your use case. But this reward comes with risk. While user-generated content (UGC) can be empowering, persuasive, and insightful, it can also be off-topic, spammy, hateful, harmful, or even criminal. By moderating
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10 min read
Build vs. Buy Moderation: The Ultimate Decision Guide for Trust & Safety
Content moderation is the invisible infrastructure of the web. Every message sent, image uploaded, livestream broadcast, and marketplace listing posted passes through moderation systems that determine whether it reaches its intended audience. Get it right, and your platform becomes a thriving community where users feel safe to connect, transact, and create. Get it wrong, and
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13 min read