Jófogás, one of Hungary's leading online marketplaces, connects users to buy, sell, and exchange goods in a seamless and trusted environment. Known for its focus on creating a safe and engaging user experience, Jófogás has established itself as a top choice for buyers and sellers in Hungary.
Following a recent demerger from Adevinta, Jófogás sought a scalable and customizable chat and moderation solution to maintain its user-friendly platform and foster community trust. Stream's Chat API and Moderation tools emerged as the ideal solution.
Finding Opportunity for Innovation in Independence
The demerger from Adevinta was a pivotal moment for Jófogás, sparking a wave of innovation and reinvention. Freed from legacy system constraints, the company embraced the challenge of redefining its platform as an independent entity. This shift opened doors to building a more agile and future-proof solution tailored to its users' evolving needs.
Prioritizing user safety became a cornerstone of this transformation, as Jófogás sought to replace its rule-heavy moderation system with a more dynamic and scalable approach. Despite the intense pressure of a tight migration timeline, the team viewed this transition as a unique opportunity to elevate the platform's user experience and set the stage for long-term growth.
Taking Time to Find the Right Solution
Jófogás began evaluating multiple providers and quickly recognized that Stream's chat and moderation offerings exceeded immediate requirements. Stream's tools align with Jófogás's long-term vision for growth and innovation.
As Csenge Mosonyi, Project Manager at Jófogás, shared, "Stream's tools provided unparalleled flexibility, allowing us to replicate our previous customizations while also laying the groundwork for future enhancements."
The platform's intuitive SDKs and well-structured documentation made integration seamless for developers.
Mosonyi adds, "Stream's SDKs and documentation were superb. The integration was easy, and the sample apps provided valuable guidance for our developers." Stream's moderation tools also stood out, offering advanced capabilities that ensured user safety while highly customizable to match Jófogás's unique needs.
Building a Partnership with Stream
The collaboration between Jófogás and Stream is marked by open communication and mutual effort. Regular Slack channels provided direct access to Stream's moderation experts, enabling quick resolutions to challenges.
Mosonyi says, "The teams established regular Slack channels and direct contact with Stream's moderation experts, which ensured quick resolutions and seamless problem-solving."
Jófogás's development team found immense value in Stream's sample apps and dashboard, which allowed them to test and fine-tune the integration process.
David Kökény, Product Director at Jófogás, states, "Stream's moderation tools are crucial for creating a safe environment. The ability to customize rules and collaborate directly with the moderation team has been a game-changer for us."
Stream's flexibility extended to its iterative approach to feedback. Unique use cases provided by Jófogás informed Stream's ongoing development, resulting in improvements to the moderation tools that benefited both parties.
The dashboard was particularly useful for testing and debugging, with developers simulating conversations and refining moderation rules.
"The Stream dashboard was incredibly helpful for testing and debugging. It allowed us to refine our approach before going live," noted Jófogás's development team.
Delivering Results That Matter
The partnership delivered transformative results for Jófogás. Stream's moderation tools effectively reduced phishing attempts and harmful behaviors, ensuring a trusted user environment. Developers praised the clarity and usability of Stream's resources, which streamlined the integration process and enhanced overall efficiency. Perhaps most importantly, Stream's scalable architecture positioned Jófogás for continued innovation, providing the flexibility needed to adapt and grow.
As Jófogás continues to evolve, its partnership with Stream remains a cornerstone of its strategy.
Kökény says, "Stream's scalable architecture positions Jófogás for continued innovation, providing the flexibility needed to adapt and grow."
The marketplace is actively exploring new features, such as AI-driven content moderation, to enhance user safety and engagement. The collaboration exemplifies how technology and teamwork can create lasting value for users and businesses alike.
Stream's Chat API and moderation tools have empowered Jófogás to confidently navigate the challenges of independence. By offering customizable, scalable, and developer-friendly solutions, Stream has proven to be an invaluable partner. For online marketplaces seeking a reliable and forward-thinking solution, Jófogás's experience is a compelling endorsement of Stream's capabilities.